CPower found itself in a rare situation on the company’s first day in 2014.

Having formed when two established energy management companies combined businesses, CPower opened as a standalone “restart” in 2014 with just over 80 employees wondering about the future and more than 1,500 commercial customers in need of stellar customer service.

Undaunted, CPower’s leadership had a vision for the company and the position it would take in a rapidly evolving industry. 

Ideas & Storytelling listened to CPower’s ideas about how their team members were what set them apart from the technology-focused competition. 

Learn more about how CPower grew to become a leader in its industry 👉

In 1976, Lazydays RV began with two travel trailers and $500 in cash.

Almost 30 years later, the company had grown to become the largest single-site RV dealer in the world. 

On top of its industry after three decades of explosive growth, Lazydays understood the company was at a critical juncture. By the mid-2000s, the world had changed. The Greatest Generation, the demographic of enthusiastic customers that had propelled Lazydays to market dominance, had aged. The local market had become saturated with competitors. A recession that would push the country’s economy to the brink was looming.

It was clear that the business strategies and tactics that had gotten Lazydays to the top would not sustain success in a rapidly changing future. Changes were in order, and that’s where Ideas & Storytelling stepped in.

Learn more about Lazydays’ brand evolution 👉

Formed during the Great Depression in 1934 as a financial home for Tampa Bay-area teachers,

Suncoast Schools Federal Credit Union had endured 75 years of economic ups and downs when the Great Recession took hold in 2008. 

Poised to weather the downturn and emerge stronger than ever, the company turned to Ideas & Storytelling to help manage the company through the financial crisis and chart its course to a more prosperous future. 

Learn more about Suncoast’s leap forward 👉